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1. Create an email discussion list. The list should be
related to your web site's subject. Place your ad on
all posts and it will remind people to visit your site.
2. Prove your product is a bargain. Add a lot of
free stuff to your offer or, if you've sold the product
for a higher price before, show them the difference.
3. Make your web site more useful. Sell ad space,
generate hot leads, answer visitor questions, offer
free content, be news friendly, etc.
4. Make the most of each visitor. Sometimes your
price is to high. You should provide a variety of
similar products at different price ranges.
5. Test and redesign your banner ads till you get
your desired click through rate. Once you do,
join many banner exchanges and buy ad space.
6. Use holidays as a reason to get free publicity.
Write a press release or article about the current
holiday. It'll have a high chance of being published.
7. Utilize the free content on the internet. Publish
one article on a single web page and your main
web site link then upload it as a doorway page.
8. Test your new products on the bottom of your
home page. You don't want to take away hits from
your best selling products until others are proven.
9. Make commissions without joining an affiliate
program. Just propose a joint venture offer to web
sites that don't have affiliate programs.
10. Persuade other web sites to link to yours. It
can improve your search engine ranking. Just offer
them something of value in return.
11. Swap endorsement advertisements with other
web sites. Endorsement ads usually pull more sales
and traffic than regular advertisements.
12. Outsource part of your workload to save time
and money. You can spend more of your time and
money promoting your business.
13. Include a signature file on all the e-mails you send
out. Provide your business name, phone number,
e-mail and web address,etc.
14. Use pictures or graphics on your web site that
support the product you're selling. They could give
your visitors a clearer vision of your product.
15. Create a friendly, long term relationship with all
your customers. Practice good customer service
and follow-up with them on a regular basis.
16. Create strategic alliances with other web sites.
You could exchange banner ads, sell each other's
products as backend products, cross promote, etc.
17. Increase the perceived value of your product to
skyrocket your sales. Add on free bonuses, after-
sale services or an affiliate program.
18. Give customers a discount on their total order
to increase sales. You could give them a discount
for ordering over a set dollar or product amount.
19. Allow your visitors to reprint the content on your
web site. Just ask them in exchange to include your
resource box and a link to your site.
20. Provide a free contest or sweepstakes at your
web site. It's a fact, people like to win things. If you
can fulfill that need, people will visit.
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